Running a restaurant today is about much more than serving delicious food. In the age of Instagram, Google reviews, and online ordering, your visual identity is often the first impression customers get of your brand.
And nothing speaks louder than high-quality food photography.
At Reead & Co, we’ve helped restaurants in Las Vegas transform their marketing and boost their sales through professional product photography. One example is Ohlala French Bistro, a modern French restaurant that wanted to attract more diners both online and in person. Here’s how professional photography helped them stand out.
Why Food Photography Is Essential for Restaurants
Imagine scrolling through Instagram or Google Maps. Which restaurant are you more likely to visit:
- The one with blurry, dimly lit food photos taken with a phone?
- Or the one with vibrant, professional images that make you hungry just looking at them?
The answer is obvious. In the restaurant industry, people eat with their eyes first.
Professional food photography helps restaurants:
- Boost sales: Dishes showcased in appetizing ways convert more menu views into orders.
- Increase trust: Customers are more confident about what they’ll get when the images match reality.
- Stand out online: Better visuals help a restaurant compete in crowded markets like Las Vegas.
- Drive engagement: High-quality images perform better on social media, encouraging shares and likes.
The Ohlala French Bistro Story
Located in Summerlin, Las Vegas, Ohlala French Bistro combines Parisian charm with modern bistro vibes. But to compete with other restaurants in the area, they needed more than great food—they needed a strong digital presence.
That’s where we came in. Reead & Co worked with Ohlala on three key areas:
1. Product Photography
We photographed their signature dishes, desserts, cocktails, and the cozy bistro interior. The goal wasn’t just to “show food”—it was to tell a story of modern French dining.
The results were stunning: elegant lighting, vibrant colors, and compositions that made each dish irresistible.
2. Website Revamp
We redesigned Ohlala’s website with a focus on user experience and conversions. High-quality images were placed at the center of the design, making the site visually appealing and easy to navigate.
Menu items now had professional photos attached, making online visitors more likely to book a table or place an order.
3. Social Media Strategy
On Instagram and Facebook, Ohlala’s new professional photos immediately increased engagement. The combination of mouth-watering visuals and strategic posting grew their audience and drove more foot traffic.
The Results
Within months of implementing professional product photography and our digital strategy:
- Social media engagement doubled thanks to more appealing visuals.
- Reservations increased, especially from new diners discovering Ohlala online.
- The restaurant developed a stronger, consistent brand identity across their website, Google Maps, and social platforms.
Why It Works
The success at Ohlala French Bistro isn’t unique—it’s proof of a larger trend. Professional product photography works for restaurants because:
- People are visual decision-makers: Over 70% of restaurant customers say photos influence where they choose to eat.
- It builds appetite: Well-shot food creates an emotional response—people imagine tasting it.
- It improves online ordering: Customers are more likely to order confidently when they see accurate, attractive photos.
Why Work With Reead & Co
At Reead & Co, we don’t just take beautiful photos. We build complete digital marketing strategies that combine:
- Product photography for menus, websites, and social media
- Website design (WordPress, WooCommerce) optimized for conversions
- Social media campaigns that turn images into engagement
- SEO & Google Ads to attract local customers searching for restaurants
- PR support to strengthen brand visibility
With our integrated approach, restaurants like Ohlala French Bistro don’t just get pretty pictures—they get measurable results.
Conclusion
In today’s competitive food scene, professional product photography is more than an expense—it’s an investment in sales.
Just like Ohlala French Bistro in Las Vegas, your restaurant can attract more customers, increase reservations, and stand out online with the right visuals.
Ready to boost your restaurant’s growth? Contact Reead & Co today to discover how our product photography and marketing expertise can help your brand shine.
